Contact Us
Contact Us

<< Our Work

S2i2

S2i2 is a technology and professional services company that supports federal government and commercial clients through innovative technology solutions and expertise. The company provides a range of capabilities designed to help organizations address complex challenges, strengthen their operations, and achieve their mission. 

S2i2 (1)

Overview

S2i2 partnered with Kaptivate to strengthen its marketing presence and better position the organization for federal government and commercial opportunities. The engagement began with a foundational creative and digital effort focused on refining S2i2’s brand, messaging, website, and social media presence, followed by an ongoing Marketing as a Service (MaaS) partnership to support continued growth and marketing needs.

Solution

Kaptivate developed a unified marketing foundation for S2i2, combining a refreshed capabilities statement, website, digital content, and social media assets. In the second phase, Kaptivate transitioned into an ongoing marketing partnership, providing strategic communications, digital marketing, traditional marketing, and website support to help S2i2 strengthen talent acquisition and retention while aligning its marketing assets with federal government opportunities. 

  1. Website Design & Development 

    Designed and developed a new responsive website that brought S2i2’s capabilities, expertise, staff, and experience together in a cohesive digital experience, incorporating accessibility and SEO best practices.

  2. Digital Content & Social Media 

    Created digital content and messaging to communicate S2i2’s capabilities, offerings, expertise, and workplace culture, while developing LinkedIn and Twitter assets to reach prospective employees, current employees, and government buyers.

  3. Marketing Strategy & Communications 

    Through the second phase, Kaptivate provided ongoing marketing support across traditional marketing, digital content and social media, strategic communications, and website operations. This included campaign development, creative and copywriting, federal portfolio development, sales materials, website maintenance, and analytics reporting. 

  4. Brand & Marketing Alignment 

    Created a unified marketing foundation designed to strengthen S2i2’s brand trust, audience engagement, and positioning across federal and commercial markets. The ongoing MaaS model provided S2i2 with a dedicated team and flexible support that could scale with its priorities.