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Pivot with Power

Small Business Services to Stand Out

Let us help your small businesses pivot to new opportunities!

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Communications         Data Science       Program Management       Workforce Strategies       Small Business Services

Your Partner in Small Business Growth

Position your business for growth with our digital marketing services packages—designed to assess your online presence, analyze competitors, boost visibility, and engage key audiences.

Our Digital Foundations package builds a strong online and competitive presence, helping you seize new opportunities with confidence. Ready for the next level? The Digital Impact package adds powerful tools for serious growth, including everything in the Digital Foundations package plus enhanced visibility and performance features.

We’ll set up and refine Google My Business to improve local search, implement Google Analytics 4 for website insights, and deliver a deeper, data-driven social media strategy with competitive analysis and expanded engagement efforts.

Let us empower your brand with the momentum to lead!

Two Packages to Choose From

Digital Foundations 🍃

Get the basics right. This starter package helps you reintroduce your business to a new audience with:

  1. Digital Audit

    to assess your current online presence.

  2. Landing Page

    to speak to the needs of new buyers.

  3. LinkedIn Refresh

    to position you and your team as experts in the field.

  • Digital Foundations Full Details

    For only $3,000 (one-time fee) you get:


    Digital Audit

    A strategic foundation makes marketing efforts more effective by aligning them with business goals. We analyze your online presence to find improvement areas and offer recommendations to refine your messaging for better audience connection.

    • Competitor & Market Analysis: Gain deeper insights into industry trends and competitor strategies. Identify market gaps and outperform competitors by leveraging insights into their strengths and weaknesses.
    • Online Sentiment Audit: Understand how customers perceive your brand by analyzing reviews, social media comments, and online mentions. Improve reputation management by identifying negative feedback early and amplifying positive testimonials. Ensure consistent, accurate business info across platforms.
    • Recommendations Report: A summarized report based on audit findings with actionable next steps.


    Landing Page

    Increase visibility for government contracts and attract state and local government clients by showcasing your expertise and services. We will create a dedicated landing page designed specifically for this audience to help position your business for greater engagement and success.

    • Design & Development: Custom, visually appealing, and responsive layout tailored to your goals.
    • Content Creation: Compelling copy that highlights your contracting capabilities, services, and relevant credentials.
    • UX and Accessibility: Design with accessibility in mind—readable fonts, contrasting colors, and user-friendly navigation.


    LinkedIn Refresh

    A strategic LinkedIn presence (company or personal) enhances brand awareness, builds trust, and increases visibility. Sharing quality content and engaging with your network helps grow and strengthen relationships.

    • Enhance your profile: Improve key details and visual presentation for greater appeal.
    • Refresh your branding: Update logos, imagery, and messaging to reflect your current identity.
    • Maintain consistency: Align visuals and tone across platforms to create a unified presence.
    • Boost brand identity: Strengthen how others perceive your brand, making it more recognizable.
    • Appear more professional and trustworthy: Build credibility with your audience and stakeholders.

Digital Impact 💥

Ready to level up? This advanced package includes everything in the Digital Foundations Package, plus more!

  1. Digital Foundations +

    digital audit, landing page, and LinkedIn refresh.

  2. SEO Optimization

    so buyers can find you.

  3. Social Media Setup

    to drive engagement and build trust.

  • Digital Impact Full Details

    For a $6,000 one-time fee you get all the services of the Digital Foundations Package plus:


    SEO Optimization

    Improving your website's visibility and user experience, along with a dedicated landing page, establishes your business as a trusted expert in government contracting. This approach enhances SEO, increases page speed, and attracts the right audience by highlighting your strengths. Our SEO strategy boosts your search visibility, making it easier for clients to find you, while we also assess brand perception and create engaging content for your audience.

    • On-Page SEO Audit & Optimization Recommendations – Suggestions to refine meta tags, keyword density, and internal linking for better rankings which boosts your website’s visibility on search engines, attracting more organic traffic.
    • Technical SEO Improvement Recommendations and Basic Implementation – Enhance page speed, identify broken internal & external links, crawl errors, etc., which improves user experience and reduces bounce rates, keeping visitors engaged.
    • Content Updates & Optimization Recommendations – Keeps content relevant and compelling, uses strong CTAs to increase conversions and engagement.
    • Google Analytics 4 Setup & Insights – 

      We enhance your digital presence for lasting success. Using Google Analytics 4 (GA4), we set up your account to monitor performance and gain visitor insights, enabling informed decisions. We configure GA4, initiate event tracking, and generate detailed reports, offering valuable insights into user behavior for data-driven choices.


    Social Media Setup

    A strategic social media presence boosts brand awareness and trust, helping businesses grow. We enhance your presence on up to three platforms, connecting you with key stakeholders.

    • Platform Setup or Refreshed: Optimize profiles, update branding, and ensure consistency. Strengthens your brand identity and makes your business appear more professional and credible.
    • Analytics Reporting Configuration: Deliver detailed analytics on audience growth, reach, demographics (when available), and content effectiveness.
    • Content Creation Template: 3 sample posts (text + image suggestions).
    • Strategic Recommendations: Helps you refine your strategies based on performance data and increase ROI.

(888) 527-8488 Ext. 4
sales@kaptivategroup.com
Schedule a call

Compare Packages

Key Solutions

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Communications &
Stakeholder Engagement

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Data Science &
Storytelling

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Program Management &
Business Transformation

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Workforce Strategies

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Our Clients
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What our users are saying

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  • rating star image

    “Amazing experience i love it a lot. Thanks to the team that dreams come true, great! Really appreciate there approach”

    customer profile image

    Lassy Chester

    Art Director
  • rating star image

    “Amazing experience i love it a lot. Thanks to the team that dreams come true, great! Really appreciate there approach”

    customer profile image

    Lassy Chester

    Art Director
  • rating star image

    “Amazing experience i love it a lot. Thanks to the team that dreams come true, great! Really appreciate there approach”

    customer profile image

    Lassy Chester

    Art Director

  • rating star image

    “Amazing experience i love it a lot. Thanks to the team that dreams come true, great! Really appreciate there approach”

    customer profile image

    Lassy Chester

    Art Director
     

    Service

    Digital Foundations 🍃

    Digital Impact 💥

    Digital Audit
    Social Media Profile Reports 1 profile Up to 3 profiles
    Pull Website Analytics (if applicable) ✅ ✅
    Online Sentiment Research ✅ ✅
    Competitive Analysis ✅ ✅
    Analysis & Recommendations ✅ ✅
    Google My Business Setup / Refinement   ✅

    Landing Page

    		    
    Content Development ✅ ✅
    SEO Optimization ✅ ✅
    Design & Brand Page ✅ ✅

    Website Development & Search Engine Optimization (SEO)
    SEO Technical Audit and Recommendations ✅ ✅
    SEO On-Page and Content Audit and Recommendations ✅ ✅
    Research Keyword Opportunities ✅ ✅
    GA4 Analytics Setup   ✅

    Social Media Marketing
    LinkedIn Setup or Refresh ONLY ✅  
    Social Media Account Setups (max 3) or Refresh   ✅
    Follow 10 Companies   ✅
    Add 5 competitors (LinkedIn)   ✅
    Provide Report Analysis and Recommendations   ✅
    3 Sample social media post templates ✅ ✅

    (888) 527-8488 Ext. 4
    sales@kaptivategroup.com
    Schedule a call

    Contact us now to get started!

    First impressions matter. Most customers will search for you online you before they ever call. That means your digital brand is your reputation. Let us help you make the best impression!

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