Digital Impact 💥

Digital Foundations Package:
All the services of the Digital Foundations Package:

• • Research, Discovery, Audit & Recommendations 
  • State & Local Government Landing Page 
  • LinkedIn Company or Personal Profile Set up

  • Plus...
    
    

Website Content & SEO Optimization 

Enhancing your website’s visibility and user experience—paired with a dedicated landing page—helps position your business as a trusted expert in state and local government contracting. This strategic focus improves SEO, boosts page speed, and drives targeted lead conversion by showcasing your capabilities to the right audience.

Our SEO strategy improves your search visibility, making it easier for potential clients to find you. We also analyze the public perception of your brand while developing engaging website content that speaks directly to your audience.

• • On-Page SEO Audit & Optimization Recommendations – Suggestions to refine meta tags, keyword density, and internal linking for better rankings which boosts your website’s visibility on search engines, attracting more organic traffic.
    
    
  • Technical SEO Improvement Recommendations and Basic Implementation – Enhance page speed, identify broken internal & external links, crawl errors, etc., which improves user experience and reduces bounce rates, keeping visitors engaged.
    
    
  • Content Updates & Optimization Recommendations – Keeps content relevant and compelling, uses strong CTAs to increase conversions and engagement.

We refine your digital footprint to set you up for long-term success. With Google Analytics (GA4), we can set up your account to track performance and provide visitor insights that help you make data-driven decisions. 

• • Google Analytics 4 Setup & Insights – Configure GA4 and implement initial event tracking, and create detailed data reports. This provides actionable insights into user behavior, helping you make data-driven decisions.

Social Media Marketing

A consistent and strategic social media presence builds brand awareness, nurtures audience trust, and keeps your business top of mind. By focusing on high-quality, impactful content and active community engagement, small businesses can strengthen relationships, showcase their value, and drive meaningful growth—even with a streamlined content schedule.

We optimize your social media presence for up to three platforms: LinkedIn, Facebook, X, Instagram (depending on the determined social platforms), expanding your network and connecting you with key stakeholders. 

• • Platform Setup or Refreshed – Optimize profiles, update branding, and ensure consistency. Strengthens your brand identity and makes your business appear more professional and credible.
  • Analytics Reporting configuration– Deliver detailed analytics on audience growth, reach, demographics (when available) and content effectiveness.
  • Content Creation Template – 3 sample posts (text + image suggestions)
  • Strategic Recommendations – Helps you refine your strategies based on performance data and increasing ROI.